my post graduation world was nothing as i had imagined it would be.  i couldn't help but feel that i was losing the part of myself that believed -- in dreams, life, and my creative spirit.  the corporate world held no promise, nor fulfillment for me.  so, i packed my bags and left behind the sub-zero temperatures of the east, for the sun and sand of the west.  it wasn't long before i realized that my passion had been staring me down for years -- cards.   i've always believed the art of card buying is one of the most thoughtful, selfless acts, and with maturing tastes was unable to find what i was looking for.

the most challenging obstacle i faced while beginning ellequent was figuring out how to create something out of nothing.   for a long time this held me back, as i attempted to follow the advice of others who had successful products and companies.   what i discovered is that there is no right or wrong way and there is certainly nothing to figure out.   each individual and circumstance is unique and something that does not work for 99% of the world does not necessarily mean that it won't work for you.   always follow your own intuition and don't settle for something you only feel luke warm about. pursue a love and interest that can truly sustain you.

i also strongly believe in the power and importance of giving back and in turn, openly receiving. i experience this delicate balance daily as an active member of the sirens society, a unified voice of proactive women.   we are not only changing the world we live in, but sculpting it, using business as our philanthropic conduit.